Why study Music Marketing, Media & Communication?
If you dream of building a successful career in the global media and music industries, a degree in music marketing, media and communication from BIMM Music Institute will help you get there. With our expert teaching, top-notch facilities and once-in-a-lifetime work experience opportunities, you’ll gain all the practical skills you need to become a modern media trailblazer.
Created by the industry, for the industry, our hands-on degree will ensure you graduate as an adaptable and well-informed media professional, confident in creating content that achieves genuine impact.
Key facts
World-class lecturers
Available as an industry-led Undergraduate Degree
Unrivalled industry internships and real-world opportunities
Highly vocational with a strong theoretical and academic basis
Masterclasses with industry experts
Available at all BIMM Music Institute UK locations
What to expect
We want our graduates to be as prepared as possible when they enter the ever-evolving media business. That’s why, at BIMM, we put practical experience right at the heart of our curriculum. Throughout the degree, you’ll dive into contemporary case studies, tackle live industry briefs, and build a portfolio that showcases your unique skill set.
Whether it’s creating a TikTok marketing campaign for an emerging artist, recording your own podcast series, scripting and producing for radio and TV shows, honing your journalistic and investigative skills on the student magazine, or developing your expertise in design and photography – you’ll learn through doing. You’ll also discover how new digital technologies, such as AI, are constantly transforming the global media landscape.
Our cutting-edge teaching spans skill-specific workshops, collaborative projects, industry masterclasses and one-to-one mentoring from media and marketing pros. From your very first day, you’ll be engaging directly with the music industry and carving a space for yourself within it.
Choose your path
Your first year will provide you with a solid foundation in global media, public relations and content production. You’ll discover how audiences think and work, and you’ll acquire the practical skills you need to engage with them effectively.
In your second year, you’ll start forging your own path. With a range of option modules to choose from, you’ll be able to tailor your learning to your interests. For example, you could explore areas such as fandom, celebrity, creative video production, or fashion.
The degree culminates in a Final Project during your third year, where you’ll demonstrate your skills through a media project, entrepreneurial enterprise or research dissertation. You’ll work alongside a specialist in your area of interest, learning from them and making the most of their considerable industry connections.
At BIMM, we’re committed to providing valuable industry experiences, and our longstanding partnerships with key players in the music business are what set us apart.
With numerous placements, internships and paid employment opportunities available across all three years of the degree, you’ll develop essential industry knowledge and workplace skills. Our incredible Creative Futures Team has helped students secure placements at BBC Introducing, Aardman Animation and Sony Music, among others.
The Creative Futures Team offer one-to-one sessions where you’ll receive personalised careers guidance. They’ll also alert you to all the relevant job opportunities and internships that come in from our industry partners.
Students on this course have gone on to work at major record labels – including Sony, Warner and Universal – in various marketing, PR and media roles. Our graduates have also found success at production companies such as the BBC and Channel 4; at festivals like Glastonbury; and at media outlets like Pitchfork and CRACK Magazine.
At BIMM, our renowned industry masterclasses offer you the unique chance to connect with some of the most influential and successful figures in the music industry. We’ll put you in a room with prolific entrepreneurs, top journalists and marketing gurus, who share their exciting and varied journeys into music and media.
We’ve welcomed legends like Glastonbury mastermind Sir Michael Eavis, PR icon Jane Savidge, music exec Charlie Pinder and the late Jamal Edwards MBE – all of whom offered their career tips, inspiring stories and unmatched wisdom to help our students navigate the industry.
Whether your passions lie in broadcasting, PR, journalism, data analytics or social media marketing, you’ll learn from lecturers who’ve been there and done it.
Our faculty comprises professionals from across the music and media spectrum, each one bringing key insider knowledge to their teaching. With their in-depth knowledge of current and emerging trends in the business, they’ll ensure that you stay ahead of the curve in your research and practice.
BIMM Music Institute is part of BIMM University, which also includes Performers College, MetStudios, BIMM University Berlin and MetFilm School. Many of our schools share campuses, allowing for collaboration between students studying different disciplines.
Throughout your Music Marketing, Media, and Communication degree, you’ll not only be able to work with aspiring musicians, entrepreneurs and events professionals, but also with passionate filmmakers, performers and video game creators. You’ll have the chance to review gigs or albums, produce engaging content, and work across a variety of creative fields. This immersive environment will give you invaluable industry experience while helping you build a diverse professional network.
Any questions?
For any questions regarding our Music Marketing, Media & Communication courses or if you’d like more information on how to apply to BIMM Music Institute, please contact our Enquiries Team on 01273 840 346 or email [email protected].
